<< WIN Pluralsight Using Adobe Analytics and Shared Audiences with Adobe Target-XQZT
Pluralsight Using Adobe Analytics and Shared Audiences with Adobe Target-XQZT
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Category Applications
PlatformWindows
GenreEducational
Date 28/09/2017, 20:03
Size 183.69 MB
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Website https://nzbindex.nl/search/?q=Pluralsight+Using+Adobe+Analytics+and+Shared+Audiences+with+Adobe+Target-XQZT
 
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Post Description

At the core of driving any successful marketing strategy is a deep
understanding of who your customer is. In Using Adobe
Analytics and Shared Audiences with Adobe Target, you will learn
how to use Adobe Analytics reporting to analyze Target
activities and how to use the People core service to achieve a
complete, 360-degree understanding of your customers to drive more
relevant experiences for better engagement and improved ROI.
First, you'll learn how to create A4T tests and the unified
customer view. Then, you'll learn how to share and use
historical and real-time audiences, and how to enrich the
customer data for targeting, segmenting, and reporting by using
customer attributes. Finally you'll learn how to
implement, validate and troubleshoot portions of the
Marketing Cloud ID service. When you're finished with this
course, you will have a foundational knowledge on leveraging the
People core services in the Adobe Marketing Cloud to help you
improve your ROI. Software required: Adobe Analytics and Adobe


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